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Some of the priciest markets for insurance include rural counties in Georgia and the areas around ski resorts in Colorado. While many people in these places will receive government subsidies to help pay for premiums, the portion that they pay will still be higher than what they would have to foot elsewhere.

Young healthy people are critical to making the new insurance marketplaces work. A Colorado advertising campaign pushes the boundaries of taste as it tries to persuade young people to click on a link for the decidedly unsexy topic of health insurance.

Demand for foods certified as GMO-free is ballooning. Increasingly, it's conventional companies that want to earn the label. Here's how a company gets into the non-GMO game.

The proposal will require food companies to disclose their GMO ingredients, but that information doesn't have to be on the packaging. It's a compromise, and neither side is all that enthused.

It can be hard to figure out if genetic tests for breast and ovarian cancer and other services important to women are covered, because health plans often don't list them in the summary of benefits.

Researchers asked health insurance executives what worries them most about Republican plans to repeal and replace Obamacare. They said incentives to keep healthy people enrolled need to be stronger.

California is spending $111 million on advertising its ACA exchange — and 30 percent of its media buy on Latinos. But the messages are basic and educational in light of the ACA being under attack all year. Will a message of just "We're here, we're open" resonate with Latinos?

NPR'S Robert Siegel talks with Sabrina Corlette, a professor at Georgetown University and expert on the health insurance market, about President Trump's executive order on health associations and the impact they will have on the health care system.

Sellers on Amazon find their products being resold on eBay without permission for a markup, with middlemen capitalizing on the efficiency of online shopping to make an extra buck.

Nearly 16 million people have already signed up for health insurance through the Affordable Care Act. There are still three more days to sign up. (Story aired on ATC on Jan. 12, 2023.)